{"componentChunkName":"component---common-build-tags-template-js","path":"/tag/vertly/","result":{"data":{"allArticle":{"edges":[{"node":{"id":"Article_2881-markdown","title":"Gift Guide: 7 Products for Those New to Hemp CBD","slug":"gift-guide-7-products-for-those-new-to-hemp-cbd","content":"Struggling to find the perfect gift for a few folks in your life? Well, lucky for you, cannabidiol—better known as CBD—is having a moment. This means now’s a good time to gift this trendy and healthy ingredient to friends and family this holiday season.  \n\nCBD is getting a lot of attention because of its powerful anti-inflammatory properties. Research and anecdotal evidence suggest CBD may help alleviate many types of pain.\n\nIn addition, people have found that CBD can help manage stress and anxiety—issues most of us encounter regularly. That’s why CBD can be a great gift for just about anyone; it can help us feel good—and who doesn’t want that? \n\nFOLLOW US ON [FACEBOOK](https://www.facebook.com/pg/hellomdcompany/posts/) & [INSTAGRAM](https://www.instagram.com/hellomd_com/?hl=en)\n\nTo the uninitiated, the world of CBD products can be daunting: How to take it? And how much to take? Is the product really what it says it is? Well, never fear. We’re here to help. [HelloMD now sells CBD products nationwide](https://www.hellomd.com/products?all), and we vet every brand on our site for product potency and safety. \n\nWe’ve put together a list of some user-friendly, hemp CBD products that are a good fit for anyone who wants to figure out if CBD is right for them. \n\n### 1. Get Wildflower’s CBD+ Wellness Tincture for the Health Enthusiast in Your Life\n\n![Wildflower CBD+ Wellness Tincture](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-4885b35f-0bbe-465c-af33-16becfcfbe35/original.png)\n\nWildflower boasts some of the prettiest packaging in the business. And its [CBD+ Wellness Tincture](https://www.hellomd.com/products/5b57af1902f174000152301e/cbd-wellness) is no exception. But this product isn’t all looks—it’s also packing 500 mg of CBD per bottle. This may sound like a lot to a newbie, but it just means that you have the freedom to explore your own dosage without fear of running out too soon. \n\nWhile each dropperful contains 16.5 mg of CBD, Wildflower recommends that newbies start out with just two drops to see how they feel. Get this tincture for the wellness devotee who’s serious about incorporating CBD into their daily routine.\n\nAs a bonus, this tincture has a tropical fruit flavor that makes it easy to keep under your tongue for maximum—and fast-acting—absorption. \n\n### 2. Select’s Relax Vape Pen Is Great for Folks Who Need to De-Stress \n\n![Select Relax Vape Pen](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-61c734f6-fca1-4f8c-9c67-e84ef77930d7/original.png)\n\nDisposable vape pens are great for newbies: They don’t need to be charged, require little upkeep, and you can toss or recycle them once you’ve used up all of the oil. Select’s Relax CBD Vape Pen clocks in at a great price of $35, and it’s infused with lavender oil to complement CBD’s relaxing properties. \n\nEach puff of this pen contains 2.5–5 mg of CBD, so newbies can microdose until they find their sweet spot. Get it for the person in your life who could use a little help managing their stress.\n\nRELATED: [TOP 3 CBD PRODUCTS TO HELP YOU DE-STRESS](https://www.hellomd.com/health-wellness/5be0a37026ef630008f055b4/top-3-cbd-products-to-help-you-de-stress)\n\n### 3. Elixinol's Hemp CBD Capsules Are Great for Athletes\n\n![Elixinol Hemp CBD Capsules](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-dfa756f2-c207-44bc-b2c3-a9d12e755bd3/original.png)\n\nElixinol’s CBD Hemp Oil Capsules deliver CBD in a familiar package. These capsules are fast-acting, easy to swallow and contain 15 mg of CBD apiece—a good starter dose for those who’ve had minimal contact with CBD. Give these to the athlete in your life; they’ll appreciate the anti-inflammatory properties of CBD, and it’ll be a nice addition to their supplement cabinet. \n\n### 4. Gift Vertè Essentials' Elevate Vital Oil to Someone Who’s Really Into Skin Care\n\n![Verte Essentials Elevate Vital Oil](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-7e864058-4e28-4d98-8617-802bdf0426c6/original.png)\n\nPeople often turn to CBD to manage pain, reduce nausea or ease anxiety. But CBD is also becoming a popular addition to skin care products. This makes sense, considering that its anti-inflammatory properties may help soothe skin that’s prone to irritation and dryness. \n\nIf you know someone who’s a skin care fanatic, try giving them [Vertè Essentials’ Elevate Vital Oil](https://www.hellomd.com/products/5b57bb1602f17400015230c2/elevate-vital-oil). This serum contains 150 mg of CBD along with chai herb and flower extracts. It was designed to purify, protect and invigorate skin. \n\nPlus, this serum is edible. So if your gift recipient is curious about ingesting CBD, they can try adding a bit to their morning tea as well.  \n\n### 5. Siva’s Hemp Patch Can Help Fight Pain \n\n![Siva Hemp Patch](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-0c2a4840-1646-4680-8c89-c3ad9bb62129/original.png)\n\nTransdermal patches are ideal for those who are interested in using CBD for pain relief. Siva’s patches contain 20 mg of CBD apiece. Once attached, these patches consistently deliver CBD to your system for hours of relief. \n\nThe best thing about transdermal patches is that you never have to worry about your next dose. They’re discreet, and you can use them anywhere. \n\n### 6. Vertly’s Relief Lotion Has All-Around Appeal \n\n![Vertly Relief Lotion](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-6f33ee40-cf34-40f0-b8a1-8da5f336b000/original.png)\n\nTopicals are the gateway CBD product. You don’t have to worry about ingesting anything, and it’s very unlikely that you’ll overdo it. [Vertly’s Relief Lotion](https://www.hellomd.com/products/5ba2a9de1669df4c6daec804/relief-lotion) is a versatile gift: If someone wants to use CBD topicals for pain, the 150 mg of CBD in this lotion should do the trick. \n\nBut if they’re simply looking for a rich, hydrating lotion, there’s also shea butter and herbs like arnica that’ll help keep skin feeling hydrated and refreshed. \n\nRELATED: [ALL ABOUT TOPICAL CBD & HOW IT SINKS INTO THE SKIN](https://www.hellomd.com/health-wellness/5bbfdd6edd54d50008d4078e/all-about-topical-cbd-and-how-it-sinks-into-the-skin)\n\n### 7. Give Basic Jane’s Essential Oil Trio to Folks Interested in Holistic Healing \n\n![Basic Jane Essential Oil Trio](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-fba011ff-f589-4da4-b854-eac8c5bd0b8f/original.png)\n\nJust like CBD, essential oils of every variety are coming into the spotlight. If you know an essential oil fanatic, it’s likely they’ve already heard of CBD. But have they ever tried both essential oils and CBD at the same time? \n\nEnter [Basic Jane’s Essential Oil Trio](https://www.hellomd.com/products/5beca7712ae500d4af82e009/essential-oil-trio), which you can massage generously onto the skin. Each oil blend in this trio was created with a certain effect in mind: Awake, Relax and Revive—and then CBD was added to the mix for a bit of pain relief. \n\nPhoto credit: [rawpixel](https://unsplash.com/@rawpixel) (main image), [Wildflower](https://www.instagram.com/p/BoMpf5UFVOm/) (Wildflower image), [Select CBD](https://www.instagram.com/p/BiFNy7NluFU/) (Select image), [Elixinol](https://www.instagram.com/p/BhkjLL4FJ3e/) (Elixinol image), [Vertè Essentials](https://www.instagram.com/p/BoK5wc8nrOj/) (Vertè image), [Siva](https://www.instagram.com/p/BoYAnaLhnh8/) (Siva image), [Vertly Balm](https://www.instagram.com/p/BjaBhscBEPk/) (Vertly image), [Basic Jane](https://www.instagram.com/p/BbCfAMPDq4J/) (Basic Jane image) \n","image":{"childImageSharp":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.3605442176870748,"src":"/static/1f56d224a24309db5bd9b5c62403f4e6/14b42/c5a2781da5b8c66df65105e3910606da.jpg","srcSet":"/static/1f56d224a24309db5bd9b5c62403f4e6/f836f/c5a2781da5b8c66df65105e3910606da.jpg 200w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/2244e/c5a2781da5b8c66df65105e3910606da.jpg 400w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/14b42/c5a2781da5b8c66df65105e3910606da.jpg 800w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/47498/c5a2781da5b8c66df65105e3910606da.jpg 1200w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/0e329/c5a2781da5b8c66df65105e3910606da.jpg 1600w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/db203/c5a2781da5b8c66df65105e3910606da.jpg 3642w","srcWebp":"/static/1f56d224a24309db5bd9b5c62403f4e6/58556/c5a2781da5b8c66df65105e3910606da.webp","srcSetWebp":"/static/1f56d224a24309db5bd9b5c62403f4e6/61e93/c5a2781da5b8c66df65105e3910606da.webp 200w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/1f5c5/c5a2781da5b8c66df65105e3910606da.webp 400w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/58556/c5a2781da5b8c66df65105e3910606da.webp 800w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/99238/c5a2781da5b8c66df65105e3910606da.webp 1200w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/7c22d/c5a2781da5b8c66df65105e3910606da.webp 1600w,\n/static/1f56d224a24309db5bd9b5c62403f4e6/62b7a/c5a2781da5b8c66df65105e3910606da.webp 3642w","sizes":"(max-width: 800px) 100vw, 800px"}}}}},{"node":{"id":"Article_2864-markdown","title":"Top 3 CBD Products to Help You De-Stress","slug":"top-3-cbd-products-to-help-you-de-stress","content":"The ever-growing to-do list. Projects piling up at work or school. Holidays with the in-laws. There are lots of reasons to be stressed out these days. You may have tried lots of ways to lower your stress levels—from yoga and meditation to a glass of wine after a long day. \n\nAt HelloMD, we've seen how hemp-derived cannabidiol (CBD) products can help folks relax and de-stress. As long as they're quality, lab-tested, whole-plant CBD products, they can be just as effective for some folks as marijuana products containing psychoactive tetrahydrocannabinol (THC) are. \n\nFOLLOW US ON [FACEBOOK](https://www.facebook.com/pg/hellomdcompany/posts/) & [INSTAGRAM](https://www.instagram.com/hellomd_com/?hl=en)\n\nToday, we're excited to announce our nationwide online store of hemp-derived CBD products—all of which have been staff-tested and curated against our high standards of quality and safety.\n\nHere are the HelloMD staff's three favorite hemp-derived CBD products to help ease stress. All three are available from our online store and can be shipped directly to your door. And for the month of November (2018), you can use code **CBD4STRESS** at checkout for 20% off your total order.\n\n### 1. Wildflower CBD+ Aches Vaporizer Can Calm in an Instant\n\n![Wildflower CBD+ Aches Vaporizer](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-c4072549-ae3e-4c95-ab1e-35050e4b6cb1/original.png)\n\nThis vape pen is a staff favorite. It's not a nicotine-based e-cig, but a vaporizer filled with high-quality CBD oil. Its calming effects come on fast, and thanks to the added mint and rosemary oil extracts, it tastes great. \n\nThis CBD vaporizer can also act as a nicotine substitute for those looking to quit smoking—just another way you can help calm the stress in your life. \n\n~~$60~~  **$48** with discount code.  [BUY IT HERE](https://www.hellomd.com/products/5b5770d702f1740001522c60/cbd-aches?utm_source=Flip&utm_medium=Sponsored%20Story&utm_campaign=Wildflower%20Aches%20Vaporizer&cbd\")\n\n### 2. Elixinol CBD Hemp Oil Drops Give You a Smoke-Free Way to De-Stress\n\n![Elixinol CBD Hemp Oil](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-38790c2f-18fc-4384-90b2-d33082e2dd67/original.png)\n\nOils, or tinctures, are an effective smoke-free way to take CBD. All you have to do is use the dropper to place the oil under your tongue. The mucus membranes in your mouth absorb the CBD oil much faster than eating your CBD will, because it doesn't have to be processed through your liver. You'll feel the tincture's calming effect in as little as 15 minutes.\n\nElixinol only uses American-grown, organic hemp to make its products. And the company doesn't use any chemicals in its full-spectrum cannabinoid extract. The combination of calming CBD and other natural ingredients will help you feel relaxed in no time. \n\n~~$30~~  **$24** with discount code.  [BUY IT HERE](https://www.hellomd.com/products/5b57a95202f1740001522f9f/cbd-hemp-oil-drops?utm_source=Flip&utm_medium=Sponsored%20Story&utm_campaign=Elixinol%20300mg%20CBD%20Oil%20Drops&cbd\")\n\n### 3. A Massage With Vertly Relief Lotion Will Relax Stressed Muscles\n\nThe problem we've found with many CBD creams and lotions is that they either smell funky or don't absorb well. But this lotion from Vertly has cracked the code. It's silky smooth, absorbs quickly, and the smell of citrus and lavender is subtle yet calming. \n\nIf you're feeling stressed out, there's nothing better than giving yourself a quick massage with the Vertly Relief Lotion. It will help relax tense shoulders and cramped muscles wherever you feel tension. Use it daily to keep inflammation, pain and stress at bay. \n\n~~$45~~  **$36** with discount code.  [BUY IT HERE](https://www.hellomd.com/products/5ba2a9de1669df4c6daec804/relief-lotion?utm_source=Flip&utm_medium=Sponsored%20Story&utm_campaign=Vertly%20Relief%20Lotion&cbd\")\n\nRELATED: [5 HEMP CBD PRODUCTS FOR YOUR ACHES & PAINS](https://www.hellomd.com/health-wellness/5ba0209f28d6e8000971f7e0/5-hemp-cbd-products-for-your-aches-and-pains)\n\n### So, Why Choose Hemp-Derived CBD?\n\nCBD is a cannabinoid that has many medical benefits. Besides helping to relax and calm, it also has anti-inflammatory properties and can help ease pain. \n\nCBD is found in marijuana, but it's also found in hemp. Hemp is just another variety of the marijuana plant that medical marijuana comes from. But it differs in one important way: Hemp only contains a tiny amount of THC (0.3% or less by law), and therefore doesn't impart any psychoactive effects.\n\nThat's why hemp can be legally grown and harvested across the U.S., and it's why products derived from hemp aren't bound by the same restrictions as those derived from marijuana. For the most part, hemp-derived CBD products are available to anyone, anywhere.\n\nHemp-derived CBD isn't a magic bullet, and what works for one person may not work for another. But if you're looking for a natural way to deal with stress, we think you should give these hemp-derived CBD products a try. \n\nPhoto credits: [Wildflower](https://www.instagram.com/p/BkiS3Rpl2hj/) (vape pen image), [Elixinol Japan](https://www.instagram.com/p/BnDBghsHxIw/) (hemp oil image) & [Vertly](https://www.instagram.com/p/BnW5VGChrgF/) (relief lotion image)","image":{"childImageSharp":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.492537313432836,"src":"/static/83d56e9e45b24cffc1d54d69b03ce9c4/14b42/3d79ec043617d8b838c74ea85f579769.jpg","srcSet":"/static/83d56e9e45b24cffc1d54d69b03ce9c4/f836f/3d79ec043617d8b838c74ea85f579769.jpg 200w,\n/static/83d56e9e45b24cffc1d54d69b03ce9c4/2244e/3d79ec043617d8b838c74ea85f579769.jpg 400w,\n/static/83d56e9e45b24cffc1d54d69b03ce9c4/14b42/3d79ec043617d8b838c74ea85f579769.jpg 800w,\n/static/83d56e9e45b24cffc1d54d69b03ce9c4/47498/3d79ec043617d8b838c74ea85f579769.jpg 1200w,\n/static/83d56e9e45b24cffc1d54d69b03ce9c4/5d3d7/3d79ec043617d8b838c74ea85f579769.jpg 1206w","srcWebp":"/static/83d56e9e45b24cffc1d54d69b03ce9c4/58556/3d79ec043617d8b838c74ea85f579769.webp","srcSetWebp":"/static/83d56e9e45b24cffc1d54d69b03ce9c4/61e93/3d79ec043617d8b838c74ea85f579769.webp 200w,\n/static/83d56e9e45b24cffc1d54d69b03ce9c4/1f5c5/3d79ec043617d8b838c74ea85f579769.webp 400w,\n/static/83d56e9e45b24cffc1d54d69b03ce9c4/58556/3d79ec043617d8b838c74ea85f579769.webp 800w,\n/static/83d56e9e45b24cffc1d54d69b03ce9c4/99238/3d79ec043617d8b838c74ea85f579769.webp 1200w,\n/static/83d56e9e45b24cffc1d54d69b03ce9c4/5c285/3d79ec043617d8b838c74ea85f579769.webp 1206w","sizes":"(max-width: 800px) 100vw, 800px"}}}}},{"node":{"id":"Article_2819-markdown","title":"Clean Beauty: Vertly’s Nourishing Hemp CBD Products","slug":"clean-beauty-vertlys-nourishing-hemp-cbd-products","content":"Can a high-powered fashion editor from New York easily transition into being a cannabis entrepreneur living in the woods of Northern California? If you ask Claudia Mata, she’d say, “Yes.” And she’s loving every minute of it.\n\nTwo years ago, Claudia and her native Californian husband Zander Gladish co-founded [Vertly](https://www.hellomd.com/brands/5ba2a8ecac31ed429cd6395e/vertly), a luxury cannabis topicals brand that focuses on “clean beauty” and uses only the best-quality, hemp-derived cannabidiol (CBD) in its lotion and lip balm formulations. Vertly has risen above, in a field of new CBD topicals, many of which don’t hold the same high standards for quality as Vertly does. \n\nFOLLOW US ON [FACEBOOK](https://www.facebook.com/pg/hellomdcompany/posts/) & [INSTAGRAM](https://www.instagram.com/hellomd_com/?hl=en)\n\nClaudia states that “our goal in creating Vertly was to merge the natural healing properties of CBD with a line of plant-based, clean beauty products.” Vertly topicals focus on using “organically grown, hemp-derived, full-spectrum phytocannabinoids. Our products include an array of nourishing plant butters and slow-infused herbal oils, with each ingredient selected for its therapeutic benefits for the mind and body.”\n\nHelloMD sat down with Claudia (pictured below with Zander) to find out more about her family’s roots in cannabis farming; Claudia’s transition from New York fashion editorial to the California cannabis industry; and why Vertly uses hemp-derived CBD in its topicals. \n\n![Claudia Mata & Zander Gladish of Vertly](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-eb2d6910-c53f-4e54-996e-e7bf8a667e8c/original.png)\n\n### Before co-founding Vertly, your background included being a high-powered fashion editor in New York City, most recently with W magazine. You left that all behind to move to the West Coast and get into the cannabis industry. How has your transition been from the high-heeled New York fashion world to NorCal cannabis? \n\n**Claudia Mata:** My husband Zander grew up in the San Francisco Bay Area, so moving back seemed like a natural fit, especially after starting a family. We'd been living in New York for 15 years, and at the time we decided to leave, I was pregnant with our second baby. Marin County is stunning, and the lifestyle is so unique, we already knew that we wanted to raise a family here, even though we started having children in New York City.\n\nGoing from the fashion world into the cannabis industry doesn't seem like the most obvious transition. But Zander, who’s also my co-founder, has a family history in cannabis farming. His brother has his own cannabis farm, so this has always been a dinner topic for us. Conversations about starting Vertly came up naturally, especially as cannabis has become legal. Our family began talking about the implications of legalization and what an exciting time it is to land in this industry.\n\n### Vertly focuses on the hemp CBD topicals market, with your Relief Lotion, Body Lotion and Luscious Lip Butter. How did you make the decision to create these specific types of products? \n\n![Vertly Relief Lotion](https://hellomd-development.s3.amazonaws.com/markdown-image-injector-76aea8de-4200-408d-afc2-fc240c223238/original.png)\n\n**CM:** When I started to look at getting into the cannabis industry, I was always looking for cannabis-based products that catered to someone like me and what my interests were. At the time, there seemed to be very few products that I was attracted to or that focused on clean beauty. So, I thought it would be interesting to merge luxurious, clean beauty products with cannabis. And that's how it came about. \n\nRELATED: [CANNABIS HEMP: THE NEW HOT BEAUTY ITEM](https://www.hellomd.com/health-wellness/5744aa24091a95000800011a/cannabis-hemp-the-new-hot-beauty-item)\n\n### How did the fashion world prepare you in any way for being in the cannabis industry?\n\n**CM:** Sometimes people think of those in the fashion industry as being flighty and superficial. And this is sometimes true, but not always. I will say for the fashion industry, that it’s a very competitive and interesting field to work within. Obviously, you not only need to be stylish and interested in that sort of thing, but you need to have excellent diplomacy skills at all levels, managing a variety of personalities, as you can imagine.\n\nI feel like it was great preparation for coming into the cannabis industry, because I became capable of dealing with all kinds of scenarios and also of pushing the envelope, seeing what I could do and needing to be extremely creative and jumping all in. It helped me to become fearless.\n\n### You’ve mentioned clean beauty, and you put a lot of emphasis on the overall quality of your products. How did this philosophy inform the creation of your hemp CBD beauty products? \n\n**CM:** I think of the creation and consumption of clean beauty products as similar to what happened with the food revolution. People over time have become aware and educated about how their food is being grown and what it actually does within your body.\n\nTo a lot of people, it was not so clear that beauty products have a similar effect to what you put into your body. Most beauty products are used externally and are absorbed through your skin, and your skin is the largest organ in your body. What you put on your body should have as much emphasis as what you put within your body.\n\nWhen I was pregnant with my first child, I took such great care with everything that I was doing. New mothers often will do that, hyper-naturally. You want everything that you expose your unborn child to be pure and clean and wonderful.\n\nThis just made me more aware of certain details within my own beauty routine that I wasn't really aware of before. For instance, I started to think about preservatives. There are ways to use organic oils to preserve your ingredients, rather than more toxic substances. I found cleaner ways to preserve beauty products that are actually good for your skin and your health, and gentler on the body in every way. I became obsessive about reading labels, and I still do that.\n\n### You mentioned that herbalism informed your formulation of Vertly products as well?\n\n**CM:** Yes, that’s true. Before my first pregnancy, I used to use a very expensive night cream all of the time, because I loved it. When I became more educated, I looked at the ingredients, and I was shocked. Many ingredients were horrible for your body. So, I started to really focus on the idea of clean, organic ingredients. When I finally moved to California, I started studying herbalism and how this might support our product development. \n\n### Why have you made hemp-derived CBD a cornerstone of the Vertly product line?\n\n**CM:** When I first started to use CBD within beauty, I saw the positive impact it might have within the industry and the consumers who use skincare products. Now that more studies are being done on the efficacy and positive therapeutic benefits of CBD, the more I think brands will incorporate it into their products. It’s also important to note that hemp-derived CBD is completely non-psychoactive.\n\nYou hear lot about it, and it’s kind of a fad, but I do think that if given the opportunity, it's something that will stand the test of time. CBD is an excellent anti-inflammatory for instance, and that’s positive for most skin types across the board.\n\nCBD’s also good for acne, can help stimulate a more youthful appearance and is really great for bodily aches and pains, like lower back pain. It’s full of antioxidants and simultaneously can help with dry skin, eczema and even sunburns. CBD is an element that people will gain more understanding about and see that it's a natural plant-based element. \n\n### How much do you miss New York, and would you ever move back?\n\n**CM:** No, I don't think so. I'm really enjoying the Californian lifestyle, and what I’m doing within the cannabis industry. Also, where we live in Marin County, it's just so beautiful. Personally, I feel I can’t go a day without being full of gratitude for life, because when I drive, I see such beauty around me. I feel very balanced. You can get your city fix by going into San Francisco.\n\nBut to be honest, I do go back to New York frequently, as I still do a monthly page for _Elle Decor_. It’s a lot of fun.","image":{"childImageSharp":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.3605442176870748,"src":"/static/de5744a875487674892a41fb96acf571/14b42/a32e2bc626431736417e3b194f7f633a.jpg","srcSet":"/static/de5744a875487674892a41fb96acf571/f836f/a32e2bc626431736417e3b194f7f633a.jpg 200w,\n/static/de5744a875487674892a41fb96acf571/2244e/a32e2bc626431736417e3b194f7f633a.jpg 400w,\n/static/de5744a875487674892a41fb96acf571/14b42/a32e2bc626431736417e3b194f7f633a.jpg 800w,\n/static/de5744a875487674892a41fb96acf571/47498/a32e2bc626431736417e3b194f7f633a.jpg 1200w,\n/static/de5744a875487674892a41fb96acf571/0e329/a32e2bc626431736417e3b194f7f633a.jpg 1600w,\n/static/de5744a875487674892a41fb96acf571/15009/a32e2bc626431736417e3b194f7f633a.jpg 3997w","srcWebp":"/static/de5744a875487674892a41fb96acf571/58556/a32e2bc626431736417e3b194f7f633a.webp","srcSetWebp":"/static/de5744a875487674892a41fb96acf571/61e93/a32e2bc626431736417e3b194f7f633a.webp 200w,\n/static/de5744a875487674892a41fb96acf571/1f5c5/a32e2bc626431736417e3b194f7f633a.webp 400w,\n/static/de5744a875487674892a41fb96acf571/58556/a32e2bc626431736417e3b194f7f633a.webp 800w,\n/static/de5744a875487674892a41fb96acf571/99238/a32e2bc626431736417e3b194f7f633a.webp 1200w,\n/static/de5744a875487674892a41fb96acf571/7c22d/a32e2bc626431736417e3b194f7f633a.webp 1600w,\n/static/de5744a875487674892a41fb96acf571/ca1e9/a32e2bc626431736417e3b194f7f633a.webp 3997w","sizes":"(max-width: 800px) 100vw, 800px"}}}}}]}},"pageContext":{"limit":12,"skip":0,"numPages":1,"currentPage":1,"id":5898,"name":"Vertly","slug":"vertly","country":"US"}},"staticQueryHashes":["3949754563","4179947113","4202924991"]}